Today’s thriving media is mercilessly abducting our reason to work with social network platforms. This abduction is of course voluntary and out of the many platforms you can find today on the World Web, one of them (and a platform with which you are familiar with) is YouTube.
Making profit out of the YouTube channels and concentrating on the analysis of this type of business can become a hard buck to earn in the beginning, but can spiral off into something great if your contribution to the website gets bigger and bigger day by day.
Basically, the whole effort you need to put in could be found in very few, lets check out how does YouTube make money:
Advertisements can be produced by inputting visual material, a video of 30-60 seconds, in which you can expose your quality work and the actual work that you deal with.
Twenty of these ads, which YouTube can rotate easily by programming, can offer profit for both your company and the digital platform itself.
YouTube Subscribers/ Followers
Keeping a steady income or website traffic from advertisements, this also means you’d have to project yourself in another endeavor such as following and subscribing to certain YouTube accounts.
Number of the subscribers which monitor and actively follow your activities on the platform provides you with bigger rating and attention by the platform itself.
‘Being a nag’ to the staff of the platform, in a positive way gets you more attention.This is when you’d have to include another thing.
YouTube Partnership Program
As an extension to what I’ve previously mentioned and the flow of money that you’d be having every week, making a good profit for you and the digital platform is by extending partnership programs.
How is this possible? And how those YouTube make money of this? Simply, you’d have to strike out a partnership program with a company that already uses commercials and adds on the platform as part of their product adds.
With this, and with a fair percentage going to the company and the platform, you’d be looking at decent amount of views, links and clicks coming your own way.
Raising your income in this manner depends solely on your capabilities of how to actively engage a consumer in your presentation of the product. You don’t have to follow the ’30-60 seconds’ rule, but you’d have to keep in mind to keep the audience attention at all times. YouTube pays CPC (costs per click) and CPM (cost per thousand impressions) which matters as relevant and sufficient enough.
As soon as the platform starts paying you, keep in mind that they already make profit out of your business. And that only means that you are becoming more and more relevant!
Other than your personal possibilities of maintain a fine and balanced income through the business frequencies I have mentioned above, the YouTube digital platform by itself and in its essence is also a controversial, or rather, ‘introvert’ topic of discussion.
When Google took ownership of the company in 2006, it left us, the mass public in many ways possible, a secret to the profit or income this company receives. Unlike other institutions and digital platforms that openly discuss their gross income, since the ‘Google Age’, not much is said of this particular platform.
We all know that YouTube does account for a platform that makes allot of money through traffic, its followers and subscribers, video makers, SEO campaign managers, company adds, views, links, impressions and so on.
Several analysis and research has shown that the possible income the platform takes in is around and between three and four billions a year, something that is admirable, given the fact, this is the first known, video-related social network, which has had its impact in a span over a decade and a half.
So, What’s the Main Catch Here?
YouTube knows how to get ahold of its audience. What started as something simple, free and for the people, ended up in one huge gigantic capital. Intentionally or unintentionally, YouTube set up for a long, long journey.
Having such a huge number of people visiting your website day by day, only means that you’re attracting business who’d just want to get ahold of that front page and expose their ad even if it’s thirty seconds.
This of course, is one of YouTube’s biggest income from its start as a digital platform. They have exposed, exploited and re-arranged their tools of use and capabilities, to an extension where you can find the platform pre-occupied from ads, bans, commercial, images and everything else.
With this kind of website, and the speed and usage of the same, the platform is ever-growing. There’s nothing even as revolutionary that will change it. And Google claiming authorship over it is just a welcome back to the monopoly of the web.
Think about it, page ranking, SEO campaigns, links, traffic and clicks, everything is managed through that one complex system of algorithms and programs where any company would set its foot just to see a glimpse of the show, just to revenue even the slightest bit of income. Talking about the power of the platform, YouTube is the ‘Roman Empire’ of the Internet today.